The Volvic Summer Tour with stops at various festivals, open-air sports events and selected trade partners brought the fruity diversity of Volvic aquadrinks to everyone’s attention. At the Citroen classic car, which had been converted into a bar with a hip upcycled look, visitors could try their favourite varieties and enjoy them on-site in a relaxed atmosphere. In addition to the event concept, equipment construction, tour planning and staff-supported implementation, we were also responsible for the sale of goods at selected locations.